Strategic Management: Concepts: Competitiveness and Globalization (Concepts (Cengage Learning))
By Unknown Author.
Description
Introduce strategic management concepts using the market-leading text that sets the standard for the most complete, relevant presentation. Written by highly respected experts and prestigious scholars, Hitt/Ireland/Hoskisson's STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, CONCEPTS, 9E provides an intellectually rich, yet thoroughly practical, analysis of strategic management concepts today. This unique text is the only one to integrate the classic industrial organization model with a resource-based view of the firm to give readers a complete understanding of how today's ...
ISBN(s)
0538753099, 9780538753098
